There is growing evidence of important variation in how animals age, in particular in how the expression of traits changes with age among different species and populations.  However, less is known about variation within populations, which may include variation in ageing patterns between different types of individuals (e.g., sexes or distinct polymorphisms) and between different types of traits (e.g., general traits versus those used in social signalling contexts). We used six years of longitudinal data to examine age-related changes in trait expression in a captive population of Gouldian finches (Erythrura gouldiae), a socially monogamous songbird with genetically determined colour morphs that differ in behaviour and physiology. We contrasted ageing patterns of different types of traits (social signalling versus size-related) in both sexes and in two colour morphs, using a mixed model approach to account for both within- and between-individual effects. We found pronounced sex differences in how social signalling traits change with age, showing a quadratic pattern in males, but not changing with age in females. In contrast, we observed no sex-specific ageing patterns in size traits. We also found subtle morph differences in how size-related traits changed with age, with black morphs stable or increasing with age, while red morphs showed a decline with age. Finally, we found interesting sex by morph interactions in the measures iofone important social signal (headband width). These results highlight the importance of using within-individual approaches to understand ageing patterns across types of individuals (sex, morph, etc.) and the need for further research on the ageing patterns of traits that experience different selective pressures.